MODA Blog

Next Winter, Don an Orolay: The More Inclusive, Less Offensive Canada Goose

Next Winter, Don an Orolay: The More Inclusive, Less Offensive Canada Goose

Don’t support animal cruelty? Aren’t a member of the one-percent? You don’t have to worry, Orolay can keep you warm next winter for under $200 USD! Affordable winter wear for Chicago from the months of October to… April?? Groundbreaking.

image  via

image via

Orolay’s Thickened Down Jacket has taken Amazon by storm, putting consumers in a frenzy for this amazingly cheap, and surprisingly warm and stylish puffer coat to keep all the winter cold away. So much so, that it has been ordained the “Amazon Coat.” Keven Chiu, the Orolay founder and designer, says that they “made more money in January than [they] did for the whole of 2017.”

This competitive pricing strategy is not an isolated incident. Many smaller brands have been popping up on Amazon offering alternatives to more popular, expensive brands. Some question the validity and fairness of these competitive pricing brands. However, no matter where you stand on that issue, from China to NYC’s Upper East Side, these coats are popping up in closets everywhere.

For more affordable winter coat options, check out our roundup here.

Featured image via.

3 Ways to Counter Free-Time Paranoia

3 Ways to Counter Free-Time Paranoia

MARINA Surprise-Dropped Half Her Album and It's Amazing

MARINA Surprise-Dropped Half Her Album and It's Amazing