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Fashion’s new faces have a different origin story from most models.
The new face of Chinese streetwear loves muddy puddles and her family! She might not know how to whistle, but she sure holds her own in the hypebeast game. You heard me right, Peppa Pig has become China’s streetwear superstar this past summer and the circumstances regarding her sudden rise to fame are truly perplexing. Read on to hear about how Peppa Pig went from a children’s cartoon character to the face of a fashion rebellion.
“How can we participate in the change we wanted to see? How can we bring all women together in a way that no one ever has before?” - Universal Standard